Again and again I find in my seminars that not everyone knows, let alone uses, the best tools that I really enjoy working with on an almost daily basis. If you already know and use my tip this month, SE Ranking – wonderful! For everyone else: Here comes my SEO-Tool insider tip of the month! Ranking monitoring of keywords in the local search In my opinion, SE Ranking is the… Read More »SEO tool secret tip: Monitoring for local search rankings with SE Ranking
You have probably already noticed that the search engine Google has introduced a new type of content. These are so-called FAQ pages, i.e. a list of questions and answers that you can mark up for Google using structured data within your website. The data type was presented at a Google event in Singapore in mid-2018 and was officially introduced in May 2019. My colleague Finn has solved this really cleverly… Read More »Tutorial: CTR Boosting with FAQPage Snippets!
You have probably heard of the wh-question tool before. Probably in connection with the creation of high-quality SEO texts, holistic landing pages or just good blog posts, online articles and guide texts for content marketing. AND RIGHTLY SO! BECAUSE: wh-question tools find interesting questions and aspects that real users actually search on Google for your keyword/term! The exciting thing about it is that by answering the most relevant questions you… Read More »Find wh-questions in HyperSuggest Pro
Through a few buddies I was made aware of a very, very cool action from the United States, which I would not like to withhold from you: Ruan M. Marinho, a US SEO has managed to get to the first page for the extremely competitive keyword ‘New York SEO’ within only two days and even managed to get on the top position and stay there! I just submitted a search… Read More »Case: 1st place in two days for ‘New York SEO’
The life of a website operator is hard enough. They don’t have to waste a lot of time to make blog posts and pages “beautiful” with HTML and CSS. For some time now, there have been a number of so-called WordPress page builders. These are plugins that allow you to create very nice, modern designs and layouts for your own pages in no time. They make adding and preparing content… Read More »WordPress editors and page builders in test: comparison of the 7 best visual site builders
A long-term ranking in the top 10 Google search results requires that a site must actually be among the top 10 results and that the search engine shows and proves this. This tutorial should give you a first insight into search engine optimization and help you to better assess your needs. What is search engine optimization (SEO) Search Engine Optimization (SEO) as a subfield of search engine marketing refers to… Read More »SEO-Tutorial: Know How for beginners
Today we start with this article our new three-part series “E-Mail-Marketing with WordPress”! It starts logically with the collection of e-mail addresses and leads via so-called lead generation plugins. Lead generation is the first and most important part of good email marketing, where a potential customer becomes a subscriber to your newsletter or a competition. No matter if blog, start up, agency or large company – if you want to… Read More »The best lead generation plugins for WordPress
Successful linkbaits are not easy. Especially for larger companies, whose websites resemble more an advertising brochure than interaction and do not yet understand SEO as an integral part of all marketing and business activities, it can be a big challenge to firstly reach and activate enough people and secondly to get enough budget and time as a service provider to execute a really successful linkbait. But let’s take it nice… Read More »The 5 most important rules and 18 ideas for successful linkbaits
As a regular reader here on wpfox, you will have noticed that I have been doing a lot of email marketing and newsletter distribution lately. However, I have not shared one (for me self-evident) tip with my readers so far – for whatever reason! Because: Before I send out a newsletter, be it for a new project or customer, I ALWAYS test the mail for spam – and you can… Read More »Test your emails for spam BEFORE sending the newsletter
Unfortunately it happens often that a search engine optimizer is only switched on when it is already too late – that is, when the website is finished and online. But to call a SEO only after the go-live is much too late! Because afterwards the smallest changes often mean a lot of work, all too often you hear “that’s not possible” or “that doesn’t pay off” and neither the SEO… Read More »Checklist for SEO-compliant CMS templates
Email newsletters are a fantastic means of drawing the attention of readers to new blog entries. Personally, I always find it hard to think about it in my daily business, or to take the time to write and send a newsletter. So I thought: Why not just automate the whole thing? Once set up, you can sit back and concentrate on your other work while your website visits skyrocket and… Read More »Automate newsletters in WordPress via RSS feeds
You want to build a professional website with WordPress, but it’s really hard from scratch and the fancy contents of the demo are not licensed? Then there is now the perfect solution for you! There is a reason why so many people use Page Builder for WordPress page creation. After all, even the most complex page layouts and functions can be implemented easily and without any programming effort. Elementor stands… Read More »Tutorial: Create easily professional WordPress websites with Elementor Template Kits
Membership sites offer their members and operators decisive advantages over pure online courses. Members regularly receive new content, can ask questions directly to the operators and often exchange information or support each other. In addition, memberships are usually a bit cheaper at the beginning. What other advantages are there and which plugins for WordPress are particularly suitable for your own website? The advantages of a membership site at a glance… Read More »The 8 best WordPress membership plugins for member areas and sites
Do you think Newslettertool = MailChimp? Then you should definitely read this article, because there are really excellent alternatives that will challenge the top dog. One of them is MailPoet! With the Newsletter-Plugin you can send your e-mails directly from WordPress, without the need for an external platform. MailPoet was developed from the outset specifically for use in and with WordPress. It also stores the data on its own server.… Read More »MailPoet Review: The best newsletter plugin for WordPress?