Category: SEO
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Interview with an AI: I asked ChatGPT about SEO and Content Marketing
In the last few days you hear a lot about a new feature that openAI has provided, called ChatGPI. Instead of speculating about it, I decided to talk directly to artificial intelligence and ask them about the possibilities and risks related to SEO and content marketing. Here is the full interview. Nothing was edited, added…
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How to Start with Search Engine Optimization
Are you new to search engine optimization (SEO)? Not sure where to start or what to do next? In this article, we’ll share some tips on how to get started with SEO like a search marketing expert. 1. Understand How Search Engines Work The first step to becoming an SEO expert is to understand how…
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ZIP Code Rank Tracking Tool: Monitoring for Local Search Rankings
Again and again I find in my seminars that not everyone knows, let alone uses, the best tools that I really enjoy working with on an almost daily basis. If you already know and use my tip this month, SE Ranking – wonderful! For everyone else: Here comes my SEO-Tool insider tip of the month!…
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Tutorial: CTR Boosting with FAQPage Snippets!
You have probably already noticed that the search engine Google has introduced a new type of content. These are so-called FAQ pages, i.e. a list of questions and answers that you can mark up for Google using structured data within your website. The data type was presented at a Google event in Singapore in mid-2018…
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Find wh-questions in HyperSuggest Pro
You have probably heard of the wh-question tool before. Probably in connection with the creation of high-quality SEO texts, holistic landing pages or just good blog posts, online articles and guide texts for content marketing. AND RIGHTLY SO! BECAUSE: wh-question tools find interesting questions and aspects that real users actually search on Google for your…
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Case: 1st place in two days for ‘New York SEO’
Through a few buddies I was made aware of a very, very cool action from the United States, which I would not like to withhold from you: Ruan M. Marinho, a US SEO has managed to get to the first page for the extremely competitive keyword ‘New York SEO’ within only two days and even…
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SEO-Tutorial: Know How for beginners
A long-term ranking in the top 10 Google search results requires that a site must actually be among the top 10 results and that the search engine shows and proves this. This tutorial should give you a first insight into search engine optimization and help you to better assess your needs. What is search engine…
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The 5 most important rules and 18 ideas for successful linkbaits
Successful linkbaits are not easy. Especially for larger companies, whose websites resemble more an advertising brochure than interaction and do not yet understand SEO as an integral part of all marketing and business activities, it can be a big challenge to firstly reach and activate enough people and secondly to get enough budget and time…
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Checklist for SEO-compliant CMS templates
Unfortunately it happens often that a search engine optimizer is only switched on when it is already too late – that is, when the website is finished and online. But to call a SEO only after the go-live is much too late! Because afterwards the smallest changes often mean a lot of work, all too…